Purple shampoo ideal for light to medium blonde, silver, gray or white hair banishes unwanted brassy tones, adds moisture and softens strands.

Details

Hair Type
Ideal for Light to Medium Blonde, Silver, Gray or White Hair.

Fragrance
Refreshing cucumber melon scent with soft floral notes.

Environmental Responsibility
Our commitment to reducing our environmental impact is stronger than ever. That's why the new Paul Mitchell packaging is made with post-consumer recycled (PCR) materials,* low-profile caps and labels designed for improved recyclability.**

*Bottles and jars will be 30-50% PCR and tubes will be 25% PCR. Retail sizes only. Excludes pumps and select caps, which are made from virgin materials. **Check your local requirements.

How to use

Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.